pe·ren·ni·al | \ pə-ˈre-nē-əl
1: present at all seasons of the year
2: persisting for several years usually with new herbaceous growth from a perennating part
3a: persistent; enduring
b: continuing without interruption; constant, perpetual
c: regularly repeated or renewed; recurrent
Fifteen years sure go by so fast, don’t they?
Did you know 2019 is the 15th anniversary of Perennial Salon? Well, technically we went by “tracyb hair studio” for 14 of those years, but the journey of our little business, the relationships we’ve had with our amazing clients, all began 15 years ago.
So how did it all happen? Our growth has been about more than additional square footage or more chairs to fill. It’s been about taking root in the community, learning from our clients, sharing our talents with them and becoming part of their lives. The journey to becoming bigger, for us, has been guided more than anything by our clients. Working to provide them with the best hair salon experience they’ve ever had has meant honing in on several key factors that lead to our growth.
4 Key Factors that Led to Perennial Becoming Your Favorite Hair Salon
Self-awareness – Back in 2005, Tracy knew she wanted to open her own salon and take her passion for hair to the next level. At the time, tracyb hair studio was the perfect name for our business, as it was Tracy’s reputation and guidance that were steering things. The years flew by and, once she saw her goals met and her vision crystallize, it became clear that the team was bigger than the name “tracyb”.
Living with intention – Taking on a new name was important because we wanted to represent who we are as we move forward, growing a team where we are all leaders and we are all encouraging each other’s growth… a team of perennials. We see our garden as being constantly tended to and replenished by our guests and clients. Setting this as our intention has meant everything to our growth.
Improving ourselves – As the vision and the dream started to get a little bigger, so did our list of regular, cherished clients. In 2015 we opened a location designed to give our guests the best experience possible. The past four years have seen our current team come together and rise to live out the meaning behind our new name. Our team lives the philosophy of being ever-growing, always changing, always bright and ready for a new day…ready to give everyone who walks into Perennial Salon the very best experience.
Sharing our vision with others – tracyb started as a solo venture, the project of someone whose vision was to work for herself and create a safe environment for growth. But in order to succeed, you have to share your vision with others who have to believe as fully as you do. Perennial Salon is the result of what happens when you are tended to by a community and clientele that believes in what your business does. It’s a team of ever-changing, always growing individuals working together to achieve a common dream.
In case you can’t tell, the ultimate factor that has contributed to our growth is our amazing clientele. And we are so grateful to be able to share our journey with you. Without you, tracyb would never have been able to become Perennial Salon, and we’re so excited for you to take the next step in our evolution along with us.